Less than a decade after it
was founded in 1987, Huawei became one of the leading global players in the
telecommunication industry, driving growth by focusing on never-ending
innovations. Amidst today’s challenging digital world, Huawei continues to grow
because it never stops innovating.Innovation isa core value to which the Huawei
is relentlessly committed to drive digital transformations and propose to today’s
demanding consumers’ groundbreaking products that offer them compelling
experiences.
Significant investment in
R&D to drive innovation
Today’s world is becoming
more and more intelligent and technological globalization is continually
advancing. Against this backdrop, Huawei’s heavily focuses on innovation and
significant investment in R&D. Every year, the company invests 10 percent
of its annual revenue in R&D and this has translated into a rich patent
portfolio; the company has also set up 16 independent
R&D centers around the globe, spanning North America, Europe, and the Asia
Pacific to integrate the best intellectual resources from around the world and
to develop innovation capabilities globally. In the last 10 years, the company invested 45 billion USD in
R&D and ranked number 9 in 2016 Top 10 Global R&D investment. Over 90%
of Huawei’s intellectual property are invention patents. Today, Huawei holds
around 30,000 patents around the world.
Focusing on Consumer Demands and Exploring the Ultimate Innovation
It’s the spirit of innovation, which has been
driving Huaweiit to grow rapidly from a small private Chinese company to a global telecommunication leader. Believing that today’s intelligent world requires more
advanced technologies, as well as daring innovations and products, Huawei has
focused on product innovations that can be experienced by consumers and usher
in new waves of technological development. From chipsets to the EMUI system and
most recently, artificial intelligence, the company introduced groundbreaking
innovations, this taking consumer experience to another level.
Chipsets:For
mobile phones, the processing chips are still the core technology. HUAWEI had a
solid foundation to develop its own chips. As early as 1991, the company
established the ASIC design center mainly to design chips for HUAWEI’s
telecommunication equipment. By 2004, HUAWEI foundedHiSilicon, a semiconductor
company to start developing 3G chips. The Kirin
970 is the first in a series of new advances that will bring powerful AI
features to Huawei devices and changing the way we interact with our devices. As
we look to the future of smartphones, we’re at the threshold of an exciting new
era.Huawei is committed to developing smart devices into intelligent devices by
building end-to-end capabilities that support coordinated development of chips,
devices, and the cloud. The ultimate goal is to provide a significantly better
user experience.
EMUI:In
2016, Huawei launched the new interface EMUI 5.0 to offer users the unique experience
of ‘born fast and stays fast”. The company also worked on its smartphones’
high-performance functions, which include super-fast charging; it also developed
the SuperCharge technology, an operating system that ensures fast speed and
superior connectivity. Huawei’s SuperCharge
technology supports longer-lasting battery life for more talking, gaming and
video and music streaming – pushing the boundaries of existing battery
technology.
Telecommunication:Huawei is a leader in the 5G telecommunication industry and
is now leading the development of the 5G standard ecosystem. For this purpose,
it has established dedicated teams to run the 5G and seek cooperation with the
industry.
Artificial Intelligence:In
2017, Huawei has established Noah’s Ark Lab, a dedicated lab for research on
big data, machine learning and artificial intelligence. The company has also
partnered with universities such as Berkeley to run strategic cooperation on
the infrastructure of artificial intelligence.
Cooperation with
industry-leaders to innovate in smartphone photography, sound and design
Keen on
offering the best smartphone experience, Huawei also tries to innovate in its
smartphones’ photography and design by partnering with the top-class industry
leaders.
Leica
Dual-lensCamera/Optical Technology
In the age of
digitalization, smartphone cameras are becoming easier to use as they allow
people to record their life moments. Believing in the power of joint
innovation, Huawei collaborated with industry-leading partners, namely the
professional camera brand Leica to take smartphone photography to new levels;
together with Leica, Huawei developed the breakthrough dual lens camera
technology to allow users to capture clear and stunning pictures like no other.
On the design level, the latest P10 smartphone design highlighted Huawei’s exceptional
craftsmanship as it featured the first diamond-cut finishing on a smartphone.
Harman/Kardon
Audio:
HUAWEIpartnered with internationally renowned audio brand Harman/Kardon,
converging global top technology resources to build a tablet that offers
premium, natural and vivid sound effect.
Porsche Design:HUAWEI partnered
with Porsche Design, known for its quality innovation and unique, perfect
design, to jointly design a smartphone that offers high-performance to
consumers. After 4 years of negotiations, HUAWEI was the only company to launch
the first-of-its-kind HUAWEI Mate 9 Porsche Design Limited Edition in 2016.
Pantone: To offer the best, fashionable design to today’s most discerning
consumers, Huawei collaborated with Pantone, the highest international color
authority to present its HUAWEI P10 in the Greenery color, the color of the
year in 2016.
User experience is the driving force behind Huawei’s
innovation
Huawei is committed to meaningful innovations
that cater to consumers’ needs while driving their experience to a higher
level. For this purpose, Huawei
has developed a safe and effective battery solution in terms of three
dimensions. The company also equipped its smartphones with a 4.5V/5A
SuperCharge car charger, making it convenient to top up the phones when
consumers are on the go.
And to
further improve user experience, Huawei worked with FingerSense of Qeexo, a
startup in Silicon Valley, to launch the knuckle gesture solution, which is the
first software solution in the world capable of reading the input by a
fingertip, knuckle, finger nail, or pen.
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