Samsung Electronics - the global technology
leader has recently commenced its new Corporate Social Responsibility (CSR)
campaign - 'Let’s Celebrate Eid like Eid'. Showing a philanthropic spirit, the
teams of Samsung employees began visiting orphanages and Old-Homes, as the
first two visit were held at the Pakistan Sweet Home Building in Islamabad and
at Haven's Habitat Society, Faisalabad. The orphans and old citizens were
delighted to receive the EID gifts and sumptuous food for iftaar and dinner.
This activity gave the confidence to these poor people that they are a vital
part of the society.
With numerous visits to
go, during this blessed month of Ramadan, this generous campaign will cover all
major cities and then conclude in Karachi. Through
this humanitarian activity, the management and employees of Samsung, along with
their families, will be visiting different orphanages and shelter-homes to
share gifts, food and personal time with the orphans.
The MD Samsung
Pakistan & Afghanistan – MrJoony Kim. stated: “Samsung has been
conducting a vibrant role to be a caring organization that wants to
elevate the standard-of-living in every society. In Ramadan, we want to
share blessings of Ramadan in true sense with under privilege
society, The campaign ‘Let’s Celebrate Eid like Eid’ focuses on spending
quality-time with the orphans and the homeless people, to bring smiles on
their faces. Its not just a CSR activity, it showcase our vision and
organization culture to support under
privilege class.”
A large
number of Toys, Eid Clothes, shoes and Bangles will be distributed, besides
applying Mehndi (Henna) to make the colorful celebrations more enjoyable. This
way, the company is also appreciating the social contributions of these
marginalized citizens.
Samsung Electronics has
always been at the forefront of social-development. Some of its notable
initiatives include; Donation of hi-tech Echocardiography machines and one
Ultrasound Color Doppler machine to the Jinnah Hospital Karachi. Samsung also
donated well-equipped mobile-health units running efficiently in Punjab and
KPK providing Free-of-Cost healthcare and treatment to thousands of poor
patients. As a result, the company has received numerous prestigious awards in
the categories of; ‘Public-Health & Safety’, ‘Community Development &
Services’, 'Technology' and 'Innovation'.
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