Thursday, 13 October 2016

“PepsiCo Pakistan Brightens up SOS Children's Village in Lahore”


Volunteers from PepsiCo Pakistan took part in organizing a cheerful and bright evening at the SOS children’s village in Lahore as a part of its Lighting Up Lives CSR campaign. The campaign aims to bring the ‘gift of light’ through solar powered LED lamps installed in Pepsi bottles to communities in need across Pakistan

The event comprised of activities that volunteers organized and held for the children at the village including an art competition with 70 resident children taking part. The competition was held to encourage creativity and appreciate the children’s artistic skills. The children created fascinating sculptures using bottles, and the top three submissions were awarded prizes.

The event was attended by senior management of PepsiCo, senior management of the SOS Children's Village Foundation and the volunteer team for the Lighting up Lives campaign. Mr. Khurram Shah, Head Corporate Affairs of PepsiCo, while commending the children and their enthusiasm and high spirits, stated that that such corporate social responsibility initiatives from the corporate sector are essential as a means to give back to the community. The President of SOS Children's Villages Pakistan, Ms. Souriya Anwar, thanked PepsiCo for their collaboration in this event and for choosing the SOS village for their Light up Lives campaign. 


The Lighting up Lives initiative has helped install hundreds of lights in refugee camps and other under-privileged areas across Pakistan, where there is little to no supply of electricity, thus benefiting thousands of community members.

Cracking walnuts and catching bullets


Huawei Consumer Business Group, a brand known for putting quality at the forefront of their product development strategy, recently revealed that a Huawei device saved a man’s life in Cape Town, South Africa.
According to 41-year-old Siraaj Abrahams, a father of five children who runs an IT and automotive business, Abrahams was attacked and a bullet that could have penetrated his chest had the bullet not hit his Huawei P8 Lite instead. After being shot, Abrahams passed out without knowing his Huawei smartphone had saved his life. Sometime later, Abrahams claimed to have seen the hole left by the bullet in his jacket and his broken Huawei smartphone and realized what had happened.

As odd as the story sounds, it is not actually the first time a Huawei smartphone has blocked a bullet. A P7 user living in the tropical forests of Guatemala was another instance as well as a researcher from Mill ward Brown who used the Media Pad as a shield to protect him from a gunshot fire exchange in Garissa, Kenya that could have taken his life while he was conducting field work research. Similarly, stories of iPhone and Samsung devices have been reported where devices are used for everything from cracking walnuts to catching bullets.

How has such a “super-power” smartphone been forged?
While these stories claim quite a bit of luck, world’s leading smartphone manufacturers – including Huawei – have not only continuously perfected their hardware and software, but also gone a long way to refine their manufacturing and quality control processes. This ensures devices are crafted to perfection with multiple rounds of testing and developers pay meticulous attention to the device’s design and manufacturing processes.

Huawei strictly enforces the QMS system from prototype design, to research and development, and from raw material procurement, to manufacturing and testing. Additionally, Huawei uses automated and smart manufacturing to ensure product quality and set world-class standards that surpass the mandatory standards in Europe or in the United States of America.

When it comes to inspection, Huawei has a top-notch reliability test laboratory where comprehensive tests are conducted on Huawei handsets and at times these measures can be extreme. Some of these tests include:
Mechanical reliability check: A sample must withstand thousands of rounds of drum tests, 500 rounds of twist tests, a 70kg hardware stress test and 2,000 rounds of software stress tests.
Environmental durability: The sample undergoes a 72-hour solar radiation test, 48 hours of hot and cold shift tests, 8 hours of salt spray tests, damp heat test, vibration test and other wear-resistance tests.
Lifecycle reliability checks: The sample undergoes 800,000 touch screen taps, 200,000 key touches, 5,000 headphone plug endurance tests and 10,000 USB interface plug endurance tests.
All these test standards set an industry precedent and surpass all basic regulations set in place, particularly the drum, heat, touch screen and RF specification tests.

Huawei also conducts tests on headphone jacks, charging ports and SIM card slots, which are not usually tested by industry peers. In addition, Huawei’s products go through a series of rigorous network tests before going on sale, including overseas roaming and SAR laboratory tests to ensure they are 4G ready. In terms of quality management systems, Huawei’s products meet the world’s most rigid standards such as those applied in the US, Europe and Japan and all products passing through the human radiation safety laboratory testing fully comply with the US FCC certification.

With such thorough quality control protocols, Huawei’s devices have helped many including a business tycoon in Myanmar who was stranded after his plane crashed into an icy lake. A group of six passengers tried to call for help using their cellphones, but none of them could get through except for the businessman with a Huawei smartphone. They were rescued after being stranded for more than three days making Huawei a household name in Myanmar.

Zero tolerance towards defective products
“Quality is the integrity and lifeline of Huawei,” said Richard Yu, CEO of Huawei’s Consumer Business Group. “Huawei employs the ‘craftsmen’s spirit’ to measure its products and ensure zero defects”.

To resolve an issue with a camera defect resulting from a fall that could only occur once in 3,000 times, Huawei invested millions of dollars to fix it. To deal with a small defect in a popular smartphone, Huawei shut down the whole production line for its Honor models, which led to a delivery delay for more than 100,000 devices.

Huawei became a top topic on social media in 2015 when it destroyed over fifteen thousand Honor smartphones valued at more than USD $3 million. Huawei’s actions were in response to a rare tire fire during transportation and despite the fact that the defect rate was only 1.4%, Huawei destroyed all devices to ensure consumers would not face any issues for one year after purchase.

In addition to the internal quality control, Huawei works closely with all vendors to oversee the entire supply chain, including the glue used on the focusing motor of the device’s camera as so not to affect the responsiveness and speed of autofocus. With a clear goal to be the quality benchmark of the industry, Huawei must ensure no stone goes unturned.

“If the quality of our products falls below the industry benchmark, we need to try our best to catch up. We need to improve by 30% each year; once we become the industry benchmark, we will still keep improving by 20% every year,” continued Yu.

Thanks to its zero tolerance towards defective products and continued pursuit of innovation and quality, Huawei has earned its global success and widespread acclaim. In the telecommunication equipment market, Huawei is already the world’s leading information and communication solutions provider. In the smartphone market, according to figures from market and user experience research consultancy GFK, Huawei’s global market share has stayed in the top three, while taking the lead in the Chinese market. More than 60% of Huawei’s revenue comes from the overseas market as its products are shipped to over 170 countries and regions. Pakistan plays a key role in Huawei’s growth strategy and with the recent improvement in law-and-order situation all over the country; the brand is considering its expansion and launching new product line. Additionally, Huawei is geared-up to fulfill customer service offering. With 28 service centers all across Pakistan, Huawei ensures its customers, quality with direct and transparent communication.

Samsung and HP Partner to Accelerate Carriers’ Transformation to the Telco Cloud

                                                                      

Integrated multivendor NFV solutions for carrier-grade mobile networks combine Samsung and HPE’s telco and enterprise IT expertise

Samsung Electronics Co., Ltd. and Hewlett Packard Enterprise (NYSE: HPE) today announced a partnership that will provide carriers with integrated network functions virtualization (NFV) infrastructure and virtual network functions (VNF) solutions. This kind of collaboration is critical to both carriers and customers increasingly looking to implement pre-tested and integrated multi-vendor solutions based on an open architecture.

The new partnership brings together two best-in-class solutions, merging Samsung’s carrier network and HPE’s IT telecommunications expertise. Together, the solutions will help carriers accelerate their transformation from networks built on monolithic, proprietary appliances to more agile cloud-based networks enabled by NFV.

“Samsung is confident in maintaining its stance as a pioneer in delivering advanced technologies required to lead the next generation market, like open ecosystem based NFV,” said Woojune Kim, Vice President and Head of Strategy Group in Next Generation communication Team at Samsung Electronics. “We see profound potential in HPE OpenNFV Partner Program to ensure a variety of choices for carriers in selecting NFV providers, along with the commercially-proven NFV solution we developed in 2015.”

In making this announcement, Samsung joins the HPE OpenNFV Partnership Program as a carrier-grade network equipment provider. The Program is a broad ecosystem of NFV technology, application and service partners that have tested on ETSI-compliant HPE OpenNFV infrastructure. This approach to NFV is built around adherence to openness and standards, allowing other telco ecosystem partners to introduce new innovations on top of the HPE OpenNFV platform.

“HPE and Samsung have already collaborated successfully behind the scenes on NFV projects that are transforming communications service providers and their legacy networks to agile telco cloud environments ready to satisfy the ever increasing demands of their customers while reducing cost,” said Werner Schaefer, vice president & general manager, NFV, HPE. “By formalizing our partnership with Samsung, we further expand our work we’re doing to bring NFV benefits to the CSP ecosystem.”

With the partnership, Samsung will take the lead in providing carrier-grade VNFs for mobile networks, such as virtualized EPC (vMME, vGW), virtualized IMS (vCSCF, vTAS, vPTT-AS, etc.), including VNF manager. HPE will allow carriers to bridge from their current infrastructure to NFV by providing the HPE OpenNFV platform and NFV management and orchestration (MANO) solutions. 

The partnership also includes a joint go-to-market strategy with ready-to-install third party solutions. CSPs can choose from various third party offerings, verified by the HPE OpenNFV Partner Program, such as virtual private-LTE network service, vCPE and SD-WAN.


Samsung and HPE will also provide CSPs with NFV systems integration services to help ensure new technologies are implemented fast, cost-effectively and reliably.

ETIHAD AIRWAYS SCORES WITH ABU DHABI SPORTS DEAL


Airline enters 3 year strategic partnership with Abu Dhabi Sports Council

Etihad Airways has teamed up with Abu Dhabi Sports Council (ADSC) to become a collective driving force behind attracting global sporting events to the emirate.

The national airline of the UAE has entered a three year deal with ADSC to support sports activities and major sporting events in Abu Dhabi. The strategic initiative replaces an event- by-event approach and contributes to a longer term vision for sports in line with Abu Dhabi Vision 2030. 

Hareb Almuhairy, Senior Vice President, Corporate and International Affairs, Etihad Airways, said: “This agreement cements our work together to promote Abu Dhabi as an outstanding destination for major international sporting events. These events bring considerable economic benefits, provide excellent opportunities for resident and visiting sports fans and encourage a healthy and active lifestyle.”

At least 15 events will be covered under the new partnership, including headliners such as January’s annual Abu Dhabi HSBC Golf Championship and this month’s professional cycling race, the Abu Dhabi Tour. It is expected that eventually, dozens of events will be jointly supported as new sports initiatives are attracted to the emirate.

“This deal represents a more structured and long-term approach to delivering on our vision of evolving Abu Dhabi into an international destination for sport, competitiveness and international events. Etihad Airways will bring to the table considerable marketing clout which will further build local, regional and global awareness of our headline events,” explained His Excellency Aref Al Awani, General Secretary, ADSC.

The new partnership will see Etihad Airways leverage all of its marketing channels to promote major sporting events in the emirate. The agreement also opens the way for special athlete appearances, guest experiences and community engagement activities. 

Etihad Cargo will provide support for sports equipment, contributing to what is effectively a bridge to bring the world’s best athletes and action to Abu Dhabi.   



An Oxford Business Group study, entitled The Report Abu Dhabi 2016, notes that while Abu Dhabi was largely unknown in the international sporting world just 10 years ago, it has since sprinted onto the global stage by hosting high profile sporting events, such as the Formula 1 Etihad Airways Abu Dhabi Grand Prix. Other events have included the ITU World Triathlon Series, the Volvo Ocean Race and the Fatima Bint Mubarak Ladies Open (Ladies European Tour).    

“The positive impact of major sports events on tourism is well documented, with benefits such as airline passenger traffic, hotel stays and visitor spend,” added Mr Almuhairy. “At the same time, we are always looking for ways to connect and inspire our guests. Sport provides a wonderful platform to do this.”



Among the other events covered under the new partnership are the FINA 10k Open Water World Championship, the FINA High-Dive World Cup, Emirates Football Forum and the FIBA Basketball 3 x 3 World Championship.

Friday, 7 October 2016

The World’s Only Ready-Couture Fashion Event is back



The Arab Fashion Council(AFC), a Dubai based non-profit fashion association promoting ‘Ready-Couture from around the world has officially announced the venue for the third edition of the highly anticipated Huawei Arab Fashion Week(HAFW). The bi-annual event is taking place from October 6th-10th at the iconic Meydan Hotel and will be presented by Huawei.

HAFW aims to promote and realize the dreams of designers from the Arab world and beyond by providing them with an exclusive opportunity to showcase their creativity. At the same time, the mandate of the AFC looks to pave the way for international designers within the region who are looking to make their mark on the Middle Eastern fashion scene.

Commenting on the fashion calendar event for the wider Arab region, Jacob Abrian, CEO of the Arab Fashion Council said, “The Arab Fashion Week presents for the first time the men's Ready-Couture, renewing its commitment to support the development of entrepreneurship and fashion industry. Thanks to dedicated workshops and presentations in collaboration with the United Nations Industrial Development Organisation (UNIDO), fashion experts and buyers will be able to both attend fashion shows as well as seek opportunities to learn about advanced techniques in the textile and embroidery sectors. The designers and businesses will find at their disposal a comprehensive support platform to facilitate the most interesting proposals and creative visions”.

Season three of the Arab Fashion Week sees the continued partnership with Huawei, a collaboration that witnesses a seamless synergy between technology and design. The global technology giant seeks to continue promoting up-and-coming international designers two of which will be Rad Hourani and YacineAouadi. This partnership aims to foster a spirit of creativity and innovation across the Middle East.

Rad Hourani is a highly innovative Jordanian/Canadian designercreating unisex collection with inspiration from his attentive observation of humanity that celebrates neutrality as a defining human trait. The Rad Hourani process advocates non-conformity as the essence of individuality. Over the past 3 years he has become the first ever designer to present a unisex haute couture collection in the history of fashion, and the first Canadian to be amongst the greatest creators.

YacineAouadiis an Algerian designer has had a successful 2016 dressing celebrities Cate Blanchett, Kirsten Dunst and Rooney Mara among others. Driven by a will to express himself outside the domain of a creative studio, he has founded his eponymous fashion house to affirm one conviction: that Couture can constitute a credible and peaceful alternative, to which one can devote one’s time, timeless luxury.

This edition of AFW, Huawei is showcasing the stylish Limited Editions of their latest flagship device, the Huawei P9. The Blue and Red smartphones were inspired by the dramatic Pop Art movement; these vibrant colours reflect the passion and glamour of the fashion world. In addition to the P9, Huawei will be unveiling the Ruby RedLady Watch, featuring over 68 Swarovski Genuine Gemstones of Zirconia on the bezel. The elegant and timeless smartwatch is powered by Android Wear and offers stylish and sophisticated connectivity.

“We’re thrilled to be on board for the third edition of Arab Fashion Week and look forward to welcoming the fashion industry’s movers and shakers to the Meydan Hotel,” said Mr. Gene Jiao, President of Huawei Consumer Business Group Middle East and Africa. “We seek to support initiatives that help to realize the dreams of those pushing the boundaries of creativity and innovation and believe that the Arab Fashion Week is the ultimate platform. With the Limited Editions of our P9 and Ruby RedLady Watch in tow, we’re confident this will be the best season of AFW yet.”

The AFC brings together fashion, technology and designacross the region and acts as an incubator, supporting young talent, and helping them to develop a strong fashion brand. Its main aim is to create an effective, proven system of production now taking shape in the UAE and branching out thanks to the support of international fashion industry pioneers.Part of the Council’s mandate is to create opportunities to develop synergies with leading European manufacturers and Arab designers to develop a network of commercial connections that can give Arab talent exposure to international platforms.




EcoStar launches smartest 32 inches LED TV



A unique brand of electronics and a leading producer of LED Televisions with exceptional hi-tech brilliance, EcoStar has launched 32 inches LED TV, with a chic and elegant design most suited to the aspiring customers’ living environs.

Equipped with Boom Box and cutting-edge technology, the slim, sleek and an artful EcoStar 32 inches LED leaves viewers spellbound with its powerful sound effects which inundate with the feelings of sound roar.

EcoStar TV sound bar/sound strip at front bottom ushers the sensation of ultimate adventure due to its premium and unmatched sound quality. A unique and pleasing sound makes it an exceptional product, most suited to the living areas and bedrooms in any household.

The aesthetics of design which contains front speakers and a powerful sound bar/strip at the bottom of the screen would make the beholder fly in imagination with theater or cinematic feel.

It offers spectacular HD quality, closest to natural colors and sharp pictures without a blur. It delivers both dazzling quality and unmatched ease of use bringing the HD content without compression during data transmission.

EcoStar’s powerful DynaCon Technology makes picture clearer and closer to nature. This latest and unique technology increases the dynamic ratio of the black color, giving a depth to the picture in real sense of the word.

As one of the all-time successful models of EcoStar LEDs to suit every need of customers, it is really a hi-tech work of genius offering much more in one TV. It promises to add value with its unique sound feature and affordable price. Customers will experience a great picture with no compromises. Its silky design and impeccable technology takes entertainment at its best.

DWP Group is a leading provider of products, service and solutions in the field of Consumer Electronics & Technology. Highly reliable products with cutting-edge technology position DWP Group to deliver comprehensive solutions to customers nationwide. EcoStar- a brand name of quality and technological excellence carries the legacy of DWP Group.


Thursday, 6 October 2016

ETIHAD AIRWAYS HONOURED WITH THREE TREASURY AWARDS


Abu Dhabi, UNITED ARAB EMIRATES – Etihad Airways’ treasury team has once again been acknowledged for airline treasury management excellence with three key accolades at the 2016 Middle East, African & Islamic Finance Aviation 100 Awards presented by Airline Economics in Dubai this week.

Following a string of successes in recent months with leading awards from various organisations in London, Miami and Dubai, Etihad Airways won further honours with:

-       The Middle East & Africa Overall Deal of the Year for Etihad Airways Partners’ (EAP) bond transactions totalling US$1.2 billion

-       The Middle East & Africa Treasury Team of the Year

-       The Middle East & Africa Treasurer of the Year awarded to Group Treasurer Ricky Thirion

US$700m five-year landmark finance transaction completed by EAP in November 2015 was followed by a further US$500m issuance in April 2016. The funds were raised to support the requirements of Etihad Airways, its subsidiary Etihad Airport Services, and five of the carrier’s strategic airline partners – airberlin, Air Serbia, Air Seychelles, Alitalia and Jet Airways.

The ground-breaking funding from institutional investors was the airline industry’s first ever joint financing in the debt capital markets.

Etihad Airways’ multi-national treasury team was able to deliver these significant results by bringing together a comprehensive array of skill sets involving cash and liquidity control, risk management and hedging, funding, and relationships with banking partners, investors and rating agencies. The treasury team is also responsible for insurance, direct customer payments, as well as property and infrastructure.

Ricky Thirion, who has led the treasury department since joining the company almost 10 years ago, was honoured for his sterling work and leadership in building a world class treasury organisation.

James Rigney, Etihad Aviation Group Chief Financial Officer, said: “Our treasury team under the leadership of Ricky has worked tirelessly to deliver a robust global treasury management capability. Tremendous amount of time, effort and resource has been spent on creating and developing processes, and preparing treasury business plans to take the group to a new level.”

James Hogan, Etihad Aviation Group President and CEO, added: “Etihad Airways is renowned for delivering excellence and driving innovation across our business. Our unique bond transactions continue to be recognised by the international financial community that demonstrates our equity investment strategy in airlines is forward-thinking and reinforces the level of market confidence in our business model.

“Credit to James Rigney and his treasury team led by Ricky Thirion for building a strong treasury department, and creating the framework with our partners for completing two successful bond transactions, particularly in testing times during challenging economic conditions.”

Airline Economics, part of the Aviation News stable of aviation publications, is considered among the leading airline industry titles for insightful reporting and analysis. The awards were presented during Airline Economics Growth Frontiers, Dubai’s premier aviation finance event organised by Airline Economics for owners, investors and operators of commercial aircraft across the aviation industry.