Monday, 20 June 2016

Huawei Performed Well In The First Quarter of 2016


Huawei has proven to be the real time technology champion in the last year with remarkable growth across the borders and similar pace has been shown in the Q1 of the 2016. According to the reports of technology analysts, 2016 has been started as a spectacular year for Huawei that can be better described with a huge success in the first quarter. Last year, Huawei was the only technology giant in the smart phone market to witness a gigantic growth of 44% in the smart phones shipment. It is further expected to increase business by 20% in this year as well. Interestingly, other competitors in the smart phone technology world are facing difficult times, and even one of these has been downsizing its devices units for over the past 12-18 months.

Huawei Technologies is tremendously capturing the market and poses a threat to the other technology manufacturers. In 2016, the anticipated smart phone shipment is 120 million units as compared to more or less 108 million units last year. It can be noted that in 2013 the smart phone shipment growth for Huawei was 75 million units. Clear growth patterns like these are indeed appreciable. In the light of the growth trajectory Huawei has announced to hit the global revenue of US $ 100 billion within next 5 years. However, only for the market of Pakistan targets are set to achieve 1-2 billion US dollars within the time period of 2-3 years.

These targets are quite incompliance with the progress graphs Huawei has marked over the years. One may say that still Huawei has not matched the shipment volumes of Samsung and Apple in the market, as 320 million units were shipped by Samsung alone in the past year. But important is the fact that Samsung is consistently experiencing reduction in the shipment and subsequently the net profits. According to the most recent press release of Samsung from Seoul, the company has witnessed 40% cut in the net profit during the 4th quarter of last year. Also company has admitted that reduced smart phone demand and tough competition by the competitors in the market were the grounds for this.

Other than Samsung, Apple has also faced the changing market scenario and could only shipped 74.8 million smart phones in the last quarter of 2015. Traditional flagship smart phones lost attraction due to lack of innovative touch and high stable prices by the manufacturers. On the contrary, Huawei Technologies took a different course of action. Huawei has been focusing best technological innovations to be incorporated in new products, keeping consumer satisfaction a high priority and above all comparatively best prices are Huawei’s distinction.

The year of 2016 is well planned by the technology giant, Huawei, who has successfully anticipating greater market response for its technology products. Huawei has announced to launch a wide range of high end smart phones. And even in the first quarter it has more variety to be introduced in Pakistan as compared to the other manufacturers. Huawei Mate 8 is the gem among those. Mate 8 is a true flagship smart phablet by the technology giant that has been launched recently on 31st January in Karachi. Mate 8 has victoriously crossed the figure of 500 in the pre-bookings as well, that reflects the hot response of consumer market for the high technology devices by Huawei.


Huawei has turned into a brand of excellence with best technological innovation, high priority of customer satisfaction, best affordable prices (even for the flagship smart phones) and for addressing the wide range of market segments equally. Huawei has outgrown and it is, in fact, expanding with an accelerated pace to take over the title of world 2nd largest technology manufacturer in the near future. Soon Huawei technologies will be the market leader.

Solar PV Project Financing for Industries


Industrial users of electricity today are open to PV solutions to reduce their day to day to expenses and their impact on climate, but project financing is one of the bigger challenges that yet needs to be addressed.

Forms of solar project financing such as third party Power Purchase Agreements (PPA) and Solar Leases have gained massive approval in United States and other developed nations. Under a PPA, an installer builds a solar system at the client’s property at zero-upfront cost. The system offsets the customer’s electric utility bill, and the developer sells the power generated to the client at an agreed upon tariff rate that is typically lower than rates of the local utility at no additional responsibility; whereas solar leases allow the user to lease the plant at predetermined rates with zero or low initial costs. Both of these models enable the customer to support solar power and avoid costs arising from operations and maintenance that are generally transferred to the developer.

It is needed that banks and other local and international lending institutions provide adequate support to these project developers to offer better financing options to the industrial user.

“With rapidly developing technology, and falling panel costs, it is essential that the Government provides financial provisions to encourage solar installations for businesses and households alike. We are currently in talks with a couple of banks that have shown interest in financing solar power projects. Payments plans for borrowers, connection to grid in case of net-metering and other technicalities should be addressed on priority to meet the country’s energy needs,” said Inam ur Rahman, CEO, Reon Energy Limited.


Ease in financing of solar power projects shall encourage robust investments in solar energy sector. With sun energy present in abundance in Pakistan, solar energy technologies shall help save on electricity bills for both businesses and households.

Samsung is collaborating with daraz.pk for daraz mobile week 2016.


After overwhelming response from the consumers of new Samsung flag-ship products this year, now Samsung is opening its doors in online market. Samsung is collaborating with the online shopping store, Daraz.pk  for Daraz mobile week starting from the 20th of June. People will be able to participate in the virtual world of mobile phones. Daraz.pk  is launching an amazing sale on cell phones in its Mobile Week. This will enable the individuals to get discounted prices on Samsung mobile devices.

Samsung and Daraz.pk are working together to provide a new and unique online shopping experience to their customers. Moreover, Easypay and Daraz.pk are also working together to provide ease to the online consumers. Easypay is a well-known and largest payment network in the country offering great discounts to its clients on the purchase of phones at the Daraz  Mobile Week. Samsung consumers will be able to enjoy great offers by using Easy pay vouchers. The users will be given a voucher worth of Rs. 2000 for just Rs,1000. This voucher will be usable on making the purchases at the Daraz Mobile Week.

The Consumers will gain and benefit from the collaboration between Daraz.pk and Samsung at its fullest potential as the new state-of-art Samsung mobile devices will be available at the Daraz Mobile Week. Samsung has successfully nurtured strong brand-loyalty by enriching the consumer’s lifestyle to an extent, where the technology enthusiasts have become more dependent on the Samsung Mobile devices, than any other brand in Pakistan.

Consumers have expressed that they feel truly empowered by Samsung products, to excel in today’s fast-paced and hyper-connected world. Samsung’s innovative and technologically advanced mobile devices are enriched with fascinating experiences that instill great pride in owning the brand, among the various segments of consumers.

The President of Samsung Pakistan – Mr. J.H. Lee stated that: “Samsung is innovating many fascinating technologies for all consumer segments and their evolving needs in the modern era. The Collaboration between Daraz.pk and Samsung will prove to be the ideal solution for various segments of the telecom market. It will enable the consumers to enjoy great offers on the Daraz Mobile Week.”

Samsung is elevating the quality-of-life, while making the people more quality-conscious, through valuable initiatives for social-development and promoting the vibrant social-media. Samsung’s global popularity is also established by the numerous international awards won by its products every year. The ground-breaking collaboration between Samsung and Daraz.pk will be another milestone for Samsung benefiting the consumers.


Sunday, 19 June 2016

Food Photography Starts With Huawei P9 in Second Ashra of Ramazan


Huawei Technology has continued its exciting surprises for the loyal customers here in Pakistan during the second Ashra of Holy Ramadan. The Ramadan campaign started with the beginning of the “month of fasting”. Where in the first Ashra Huawei has conducted a campaign along with a contest on a digital forum where Huawei brand lovers won exciting prizes and gifts. During the campaign the monochromatic pictures of Mosques and Iftar feast have been shared by the Huawei smart phone users, especially using Huawei P9 dual camera options. Similarly, in continuation of the Huawei Ramadan campaign, second Ashra is going to be celebrated by the Huawei with a new theme of Food Photography.

In this campaign the Huawei brand lovers can participate in the contest that is again on the digital forum as well, simply by sharing the pictures of their Sehar and Iftar food. Huawei calls this campaign Huawei Foodography campaign as it is all about the food participants have on their Sehar and Iftar. The idea is to highlight the traditional importance of Sehar and Iftar food by simply capturing it with the Huawei P9 dual Camera.

The pictures must be shared on the social media accounts with hash tag #Foodography. The entries sent by the users, hence will be shortlisted and uploaded on the official page of Huawei along with the name of the photographer. Moreover, the participants can also be entered into the Lucky Draw at the end of the Ramadan Campaign where they can win Huawei P9. The Huawei brand fans and followers in the digital media will be asked to vote the shortlisted pictures and the entry received the most votes will be the winner of Huawei P9 Lite.


Huawei has brought so much and blessings through its Ramadan campaign during the Holy month and the Huawei brand followers have been enthusiastically participating in the said campaigns. According to the technology analysts, Huawei has been successful in the foreign lands most amazing and one of the most important reasons for this is the norm of respecting as well as celebrating foreign traditions and festivals by the Huawei Technologies. 

Saturday, 18 June 2016

Huawei’s P9 and P9 Plus Smartphones, Strong Demand Leads to Significant Growth


Huawei Consumer Business Group today announced its newest flagship smartphones, the P9 and P9 Plus, have achieved unprecedented global sales since they were launched. Global shipments of the P9 and P9 Plus exceeded 2.6 million within six weeks of their release, with tremendous sales globally, including Pakistan.

During the first quarter of 2016, Huawei shipped 28.3 million units globally, a 64 percent increase year-over-year. The P9 has huge popularity globally, achieving tremendous pre-orders and sales. The P9 sales are 130 percent higher than P8 sales in global markets. These outstanding results have increased Huawei’s global market share to 8.5 percent and cemented the company’s top-three position in the smartphone industry.

Huawei also experienced notable achievements in regional markets and Pakistan being one of them. In China, over 5 million online pre-orders were made within a week since it global launch. Moreover, growing popularity of P9 smartphones can also be seen across Europe and Egypt.

“Huawei is focused on creating premium devices that exhibit our dedication to flawless design and technological innovation,” said Richard Yu, CEO, Huawei Consumer Business Group. “These high end devices are attracting more fans than ever before, who want to use the latest and most innovative smartphone technology. When consumers around the world are lining up to be the first to buy Huawei’s flagship smartphones, as they have for the P9 and P9 Plus, it is clear the appeal of our devices is universal.”

Huawei collaborated with Leica Camera AG to create the P9’s and P9 Plus’s signature dual-lens camera, resulting in aesthetically-stunning devices that deliver amazing true-to-life color pictures. The dual-lens camera takes smartphone photography to the next level, allowing users to capture both vivid colors and striking black and white images.

About Huawei Consumer BG

Huawei’s products and services are available in more than 170 countries, and are used by a third of the world’s population, ranking third in the world in mobile phone shipments in 2015. Sixteen R&D centers have been set up in the United States, Germany, Sweden, Russia, India, and China. Huawei Consumer BG is one of Huawei’s three business units and covers smartphones, PC and tablets, Wearables and cloud services, etc. Huawei’s global network is built on 20 years of expertise in the telecom industry and is dedicated to delivering the latest technological advances to consumers around the world.

Friday, 17 June 2016

Gree launches Digital campaign to highlight performance of its Air Conditioners


Gree is a leading brand of air-conditioners in the world, distributed in Pakistan by DWP Group. Gree has launched a fresh digital campaign to highlight its recognition as the most reliable brand in terms of performance and quality. The campaign will communicate GREE Inverter AC's ability to save upto 65% on energy, while consistently giving the most powerful cooling. It also shows the other unmatched features of Gree products to create awareness among the consumers. Information about the robust business performance of the GREE brand will also be provided to the consumers through this digital campaign.

Gree has been consistently innovating new technologies to create the best-suited products, in accordance with the experts’ insights and the changing needs of the consumers. Whereby Gree's most advanced INVERTER technology can now ensure faster cooling with much lower consumption of electricity. Due to the hot weather conditions, rising costs and unstable supply of electricity in Pakistan, Gree has created the most reliable air conditioners, to ensure best performance in Pakistan's hot climatic conditions and environment.

There is a rapidly increasing trend in Pakistan market, as the consumers are now opting for air conditioners based on inverter technology, which greatly reduces electricity consumption and the overall cost of air-conditioning. A research study in Pakistan has revealed that; In the long-run Gree Inverter AC proves to be the most economical product, due to consistent performance and low maintenance costs. 

The motor in Gree AC is more powerful, but consumes less electricity due to better technology. Conventional Inverter PCB technologies require additional cooling from liquid pipes connected to it, whereas GREE Inverter PCB is independent of the Refrigeration cycle. The experts have noted that the average ‘Grill temperature’ in Gree remained 18% better than the competing products. Thus, the Gree ACs cool the room much more quickly, while other ACs take almost 25% extra time (10 minutes more) in cooling the room.


Gree's new Digital campaign for promoting its air-conditioners will enable consumers to understand and recognize the state-of-the-art technology used in Gree ACs, while these products are further enriched with sophisticated designs and more colors. Now that Gree is having a strong foothold on the digital world, it will be easier for the consumers to know about the high-performance features, and advanced technology of GREE products.Thus, making it easier for the buyers to explore and choose the best products.

Lighting up Lives with PepsiCo Pakistan

Avid CSR volunteers from PepsiCo Pakistan launched the 2016 Lighting Up Lives campaign in the holy month of Ramazan with commitment and dedication towards community betterment.

The ‘Lighting Up Lives’ project, launched in 2014, is PepsiCo Pakistan’s flagship CSR program which provides solar lights inside Pepsi bottles to communities in need. This initiative has helped install hundreds of lights in refugee camps and other under privileged areas across Pakistan impacting the lives of thousands of community members. PepsiCo aims to increase the project’s reach and light up hundreds of thousands of Pakistani lives in years to come.

This volunteering activity was arranged in collaboration with Buksh Foundation and Roshni Welfare Association. Volunteers from PepsiCo helped to install hundreds of lights at the Roshni village for special persons. The beneficiaries were thrilled with this ‘gift of light’ as they called it while also taking part in the installation of the lights activity.

The lighting solution provided is simple but sustainable. It comprises of a battery, solar panel and a Pepsi bottle with an LED light in it. The light automatically switches on as the sun sets.

The event was attended by the senior management of PepsiCo, Buksh Foundation and Roshni                 Welfare Association along with members of the media. Jahanzeb Khan, Vice President and General Manager PepsiCo Pakistan, hailed the volunteers’ passion towards community service and remarked on the occasion: “The spirit of social responsibility has always been an integral part of the way PepsiCo operates. We believe this support will help those fellow Pakistanis living in the dark to carry on with their lives and continue to earn their respective livelihood with this gift of light.”


As a true icon Pepsi has always pushed the envelope to impact lives in a truly meaningful way, sharing the gift of light with those who are underprivileged through the heart-warming “Lighting up Lives” campaign. The campaign has already won consumers all over and has been paramount in evoking attention to what a simple plastic bottle could do to brighten lives! This Ramzan, Pepsi will continue its mission to light up lives across Pakistan by giving the people of Pakistan a chance to contribute towards lighting up lives for the underprivileged via buying a Pepsi 1.75L bottle and making a contribution to the cause.