This independence day, a leading international Technology brand, Huawei, has come up with an extraordinary campaign in
A
general perception about the Huawei is that it is an international brand that
usually more inclined towards the demands of youth and its ever innovative
approach is also a youth-centric in this regard. In line with this, Huawei
stepped forward and tried to bridge the gap between the two generations. Huawei
has rejuvenated the traditional enthusiasm for the Independence Day celebration
and spread the message that Huawei is there to fill the gaps not only in terms
of technological means, but also hailing the norms and culture of its brand
lovers wherever they live. Consequently, on the 14th August, Huawei
teams were involved with the young fans and their elders to make the
celebrations happen in a complete traditional style.
It is
pertinent to mention here that despite of being an international brand Huawei
kept its offices open in Pakistan
on the weekend and celebrated the day along with the Pakistani employees in the
offices. Huawei offices have been noted well decorated by the staff and
ceremonies were held with excitement. Huawei released an independence day TVC
as well. In the video Huawei Mobiles Pakistan has delivered a message of unity,
harmony and the importance of the Independence Day celebrations. Huawei could
be seen bridging the gap between the young generation and the traditions of the
elders.
Huawei
has a legacy to follow the norms and values of the countries, it has customers
from. Huawei is a true manifestation of globalization phenomena, where
simultaneously an international brand acts as a national and local brand by
keeping the deep focus on the cultural and moral values of the local markets.
Huawei has very strong footings in Pakistan and it is the most
reliable technology brand in the country, no doubt.
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